Enigin Reveal Lies About Social Media IV
Here at Enigin we understand the importance of Social Media, we tell Enigin Distributor as much - but do we view it in the right way?
There is a lot of hype surround Social Media, it is vital to use it but make sure you don’t lose focus. For instance, you cannot have social media goals. It’s like having copy machine goals. The copy machine is a business tool, and if you need it, it’s there to help you meet one of your business goals. Treat social media the same way.
So here is the fourth and last of the lies Enigin will reveal to you.
Lie 4: With social media you can get people to do [fill in the blank]
Social media is about being nice. The people who are best at meeting their goals through social media are the most generous as well. When you use social media, give way more than you get. And remember that giving something that requires someone to do something for you (Download my book! Test out my free software!) is not giving.
Ask people how you can help them. Read enough about someone to understand what they need and then surprise them. Be interesting without expecting anything in return. You could think of social media as its own economy: Interestingness is the currency; kindness is the way that currency is transported.
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